Design Technology
2024
KPF
Released as part of a larger profile about Design Technology at KPF, the objective of this ‘trailer’ was to communicate the role and capability of the team. The video was approached through the lens of who we want to sell to: prospective real estate developers. Why do they care about our Design Technology team? Maybe they don’t. What do they care about? Making buildings better/faster/cheaper. Let’s show them how our technology team helps them do that.